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On-Page SEO is also known as on-site SEO. It's process of making your website search engine friendly,using optimization of individual web pages(or elements on a website ) so that search engines are able to crawl and easily to understand about your website content and structure.
On-site SEO refers to optimizing both the content and HTML source code of a page,content quality, and content structure.
It's process to improve the position of a web site in the search engine results pages,by using other sites linking, sharing or referring to your web pages.Off-page optimization deals with link building factors and increases the traffic to your website and its position in Google.
Off page SEO is a combination of social media, social bookmarking and link building.
Primary SEO Setup
You have a good business idea, registered your domain name and started to build your website. How can you make sure it’s easy for Google and other search engines to discover and rank?
So we need to done some Primary SEO Setup like Optimizing Title Tag, Meta Tag,Heading Tag,Alt Tag, Ancher Tag,Make SEO friendly URL,Setup Canonical link.Fix Broken Link,Google Analytics and Webmaster tool setup etc.
Website Competitor Analysis
We research your keyword and analyse competitor keywords (organic and PPC), backlinks, traffic stats and more. Find out which pages on your competitor's site are bringing in the most backlinks, social shares, and traffic, by running the 'Top Pages' reports.
What's working for them and what strategic mistakes they're making? With Talkwalker's competitor analysis, you can easily compare performance across all your important channels.